Great ideas gather dust without execution.
When I was a freshman in college, I knew I wanted a start-up, an idea of my own, but I didn’t have a clue where to start. Thankfully, inspiration came in a very strange way. My then manager walked up to me gnawing on a piece of beef jerky and said, “you should make a beef jerky startup.” We laughed it off and kept working.
A week later I put in my notice and told my manager, “remember that funny idea you had about me making beef jerky, well I’m going to run with it.”
Evan’s Exotic Jerky was born. There was no coding, no microprocessors, no revolutionary apps, just beef jerky. It was an incredible experience seeing the life cycle of a business firsthand. I learned about costs, profits, taxes, accounting, marketing, social media, and building a brand.
These are the most important tools college freshman should have in their entrepreneurial arsenal when thinking about “starting up.” Do something simple with very low costs to get your feet wet. My entire beef jerky endeavor came in at under $1000 and I made twice that back, just having fun and experimenting.
I ordered all my supplies and equipment and had my first batch going in less than 24-hours. Pick something simple and inexpensive and run with it, you will learn more than you ever thought about entrepreneurship.